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22 Jun 2022 | 13:25 - 13:45 | Retail & Commerce

Scaling Digital Subscription Businesses with a User-Centric Mindset

Surround Stage
Shedhalle Bar

Both sustainability and digital transformation require a fundamental mindset shift across the entire organization. To facilitate such change, modern and dynamic technologies are required, particularly when launching and scaling digital as-a-service offerings in a subscription model. 

Founder & CEO of keylight, Marco Sarich, will unveil the path to mastering and successfully applying user-centricity to set up a digital business for robust growth that can enable sustainable revenue streams. In addition, the Director of XaaS at Acer, Mailin Jappé, will present an example of how to practice a circular economy through a subscription model.