Holding more than 25 years' technology industry experience, Bernhard Fauser is Managing Director for HP's Central Europe Market. In this role he leads all aspects of HP's go-to-market strategy, growth and profiability across a group of 15 countries. His responsibilities span the breadth of HP's portfolio of products and services in Personal Systems, Print, 3D Printing and Digital Manufacturing.
In a combined 14 years with HP, Bernhard has held a variety of senior management positions. He re-joined the company in April 2019 from a leadership role at Lenovo to become General Manager and Managing Director of HP Germany and Austria. In this position he led HP's operations and market strategy across all business units and products, as well as HP's growing as-a-Service offering.
Starting his career with Hewlett Packard in Germany in 1994, Bernhard advanced through various category, marketing, sales, and business development positions.
Bernhard is based in Böblingen, Germany. He holds a degree in Mechanical Engineering with Business Administration from the University of Esslingen.